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How to get involved
Gambling Harm Awareness Week is a time to engage with the community about why gambling harm matters. The Foundation supports organisations by providing a range of resources to use with their community.
Did you know?
Gambling Harm Awareness Week will be held in Victoria from 19 to 25 October 2020.
Harm from gambling isn’t just about losing money. Gambling can affect how you feel. It can also affect your self-esteem, relationships, physical and mental health. It doesn’t matter how often or much a person gambles, the negative effects of gambling can happen to anyone.
According to research, 630,000 Victorian adults are affected by gambling harm, either their own or from someone else’s gambling.
Gambling harm is often hidden, and the effects not spoken about because it can be a sensitive issue that makes people feel uneasy. That’s why, as part of Gambling Harm Awareness Week, we’re focusing on the theme TALK. SHARE. SUPPORT.
Getting the message out
Key messages
- Gambling affects more people than you realise.
- The effects of gambling are often hidden and not spoken about because it can be a sensitive issue that makes people feel uncomfortable.
- The effects of gambling may seem small to begin with, but it can escalate easily.
- Anyone can experience the negative effects of gambling, but it’s not something we talk about openly.
- When we talk about gambling harm as a community, it makes it easier for those affected to reach out to someone.
- Talking is the first step in reducing gambling harm in our community.
- Sharing the effects that gambling may be having on you, or those around you, can provide relief and make it more manageable.
- Seeking support, or to supporting someone can make a crucial difference.
- Sharing personal experiences of gambling harm helps break down the stigma.
- This 19–25 October 2020, let's TALK. SHARE. SUPPORT. and prevent gambling harm together.
Logos and banners
You may like to use the following assets to promote the week and your event on your website, social media platforms or emails.
Logos
Banners
Email signature
We have created an image to put at the bottom of your work email signature. The instructions for inserting images as email signatures depend on the email provider – if you use Microsoft Outlook, instructions can be found here and instructions for Gmail are here.
Casino Cover Photo
See example below.
Social media
We've created images you can download and post to your website or social media accounts – and feel free to use, or take inspiration, from the suggested posts below.
Cover photos
Posts
Tips to improve engagement
Connect with the Victorian Responsible Gambling Foundation on social media:
Gaming Cover Photo For Facebook
- Twitter – @vicrgf
- Facebook – @responsiblegambling
- Instagram – @vicrgf
Create messages that include links to content on the Foundation’s social media channels, these Gambling Harm Awareness website pages or your organisation’s resources.
Use the images provided on your Facebook page, or in your Twitter feed (pictures get twice the engagement of a text-only post).
Hashtags
The following hashtag can be used to promote your event and generate discussion:
#TalkShareSupport
#Gamblingharm
Social media posts
- If you are hosting a virtual event
- 12–18 October: Next week is Gambling Harm Awareness Week. Harm from gambling can happen to anyone. Talking about it can help. Let's #TalkShareSupport. Find out more at: gamblershelp.com.au/letstalk
- 19–25 October: This week is Gambling Harm Awareness Week. We’re encouraging everyone to #TalkShareSupport. When we share our stories, we can start to reduce gambling harm in our community. Learn more at: gamblershelp.com.au/letstalk
- Day of event: Our virtual event today brought our community together to highlight #gamblingharm. It can be uncomfortable to talk about it, but that’s why we want to #TalkShareSupport and encourage anyone to chat and seek help.
- Day of event: Today at our (insert event name), we shared with our attendees the importance of #gamblingharm. Let's all #TalkShareSupport
- After event: Thanks to everyone who came to (insert event name). Everyone learnt a great deal about harm from gambling. Let’s continue to #TalkShareSupport to address #gamblingharm in our community.
- General social media posts
Being supportive
- Almost 9 of 10 Victorians would encourage loved ones to be open and talk about their gambling problems. So if your gambling is bothering you, take some time to #TalkShareSupport.
Benefits of talking/sharing
- Talking about your problems will help release pent-up emotions and tension you’ve been holding in. Talk to a friend, loved one or a counsellor today. #TalkShareSupport
- Talking to someone can give you a new perspective or approach to dealing with your problems. Share with someone how gambling is affecting you today. #TalkShareSupport
Gambling and links to mental health
- Gambling can cause feelings of stress or anxiety – and talking about how you feel can bring relief. #TalkShareSupport
- Gambling can affect your mental health, causing you to lose sleep and have feelings of regret or anger. Find someone you trust to talk to, and get the support you need. #TalkShareSupport
- Campaign social media post
- I #TalkShareSupport because I want my family and friends to know it’s okay to seek help. Together, we can prevent #GamblingHarm.
- “For me it was the best thing I ever did”. This week for Gambling Harm Awareness Week, we share Mario’s story and others like his to show how #TalkShareSupport makes all the difference. See more at gamblershelp.com.au/letstalk
- “Having the support of others was essential and I wouldn’t have done it without them’. This week for Gambling Harm Awareness Week, we share Anna’s story and others like his to show how #TalkShareSupport makes all the difference. See more at gamblershelp.com.au/letstalk
- Gambler's Help
- After speaking to Gambler’s Help, 95% of people feel better emotionally or psychologically. So why not #TalkShareSupport and speak to someone today? Visit: gamblershelp.com.au/letstalk
- After working with Gambler’s Help, 96% of people felt more in control of their finances. #TalkShareSupport and find the balance you need. Visit: gamblershelp.com.au/letstalk
- While working with Gambler’s Help, 94% of people progressed or achieved their personal goals. #TalkShareSupport to start making positive changes in your life. Visit: gamblershelp.com.au/letstalk
- 9 out of 10 people feel satisfied with the support they’ve received from Gambler’s Help programs. #TalkShareSupport and get help from someone who understands. Visit: gamblershelp.com.au/letstalk
- 9 out of 10 people would recommend Gambler’s Help services to others. It worked for them and may work for you. Give it a go, and call 1800 858 858 to #TalkShareSupport. or visit: gamblershelp.com.au/letstalk
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Promoting your virtual event on Facebook
Facebook is used daily by about half of Australians. You can either post on your own Facebook page or ask other organisations to post your content.
We recommend that you create a Facebook event page to promote your event. Here are some tips for creating an event page.
Through your organisation’s Facebook page:
- Click on “events” on the left-hand side of your page. (If “events” is not in your list of tabs you can add it by going to your organisation’s page settings, clicking “edit settings”, then scrolling to the bottom of the page to click “Add a tab” and then add “events”).
- Click “create event” and then fill out the details.
- Make sure to use an engaging photo for your main event cover image and add other photos to the page to pique interest. The cover image should be friendly, eye-catching, warm and inviting. We have prepared one for you in social media assets.
- Your photo will appear differently across desktop and mobile formats, so it should be 1920 x 1080 pixels (16:9 ratio) or larger with little or no text.
- It’s vital to ensure that no more than 20 per cent of your cover image is taken up by text. Any more than this, and your event is unlikely to be seen on people’s newsfeeds.
- Get people engaged. Run a Facebook poll! Make an effort to get a conversation going on the event page. The more people who comment on your event page, the greater the likely success of your event. Audiences often judge the importance of a Facebook event by their activity, so it’s important to get people involved as much as possible.
- After the event you can update your content and images to share your success.
Quick facts about gambling harm in Victoria
- The social cost of gambling harm to the Victorian community is estimated to be $7 billion.
- In 2018–19, 630,000 Victorian adults experience some form of harm from gambling activities.
- Common effects of gambling harm include financial difficulties, relationship problems, work or study performance issues, and emotional and psychological distress.
- Many people experience emotional effects from gambling, like stress, regret and guilt, no matter how much or how often they gamble. These effects can start off small and build up, causing stress in their lives.
Fact sheets
You can use the following fact sheets with your stakeholders and community:
Gambling harm in Victoria
This fact sheet explains why gambling harm is a community issue, its effects, and how gambling harm is distributed across Victoria. This fact sheet is available in English, Arabic, Greek, Italian, Vietnamese, Traditional Chinese and Simplified Chinese.
Gambling harm in Victoria: how it stacks up
Gaming Cover Photo For Youtube
This infographic details how the Internet is used for gambling, how different gambling products contribute to gambling harm, and how it affects a person's overall health and well-being. This fact sheet is available in English, Arabic, Greek, Italian, Vietnamese, Traditional Chinese and Simplified Chinese.
Gaming Cover Photo Ideas
Animation explainer video
This video shows some of the common ways gambling harm can affect a person.
Contact details
We are here to provide assistance and support to partners. If you have any queries about this material, please contact us.
General enquiries
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Rachel Tan
Gambling Harm Awareness Week Project Manager and Communication Adviser
T: 03 9452 2619
E: harmweek@responsiblegambling.vic.gov.au
Media support
Fiona Skivington
Media Manager
T: 03 9452 2650
M: 0428 248 931
E: fiona.skivington@responsiblegambling.vic.gov.au